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White-Label WordPress
Development for agencies

You win the project. We build it under your name. Your client never knows we exist, and you never have to chase us for an update.

15+
Years in WordPress
1.5K+
Clients Served
100%
White-Labeled
yourclient.com
A Your Agency
Get Started
Built by WP SuperHelp
Invisible to your client
No retainer
Project by project

Trusted by 1,500+ agencies & businesses

Castle Building & Remodeling logo Advanced Pediatrics logo HourCar logo Vision Loss Resources logo Campus Strategies Group logo North American Passive House Network logo Premier Sport Psychology logo Wieberg Law Offices logo LifeSmarts logo Alton Computer Solutions logo Weavers Guild of Minnesota logo Central Acoustics logo KGSA Foundation logo ONCE logo Meyer logo D'Ette Roberts logo The Loon Cafe logo

What is white-label WordPress development?

White-label WordPress development is when an agency outsources its WordPress builds, fixes, and maintenance to a partner who does the work under the agency's brand. The agency keeps the client relationship, sets the price, and bills directly. The partner stays invisible.

For agencies that win more WordPress work than they can staff, it's a way to deliver every project without hiring developers or turning work away. That's what we do, and only that. We don't take your clients, we don't put our name on anything, and we don't lock you into a retainer.

In one line

An invisible WordPress bench that ships under your name, so you can say yes to more work.

We never: Take your clients Put our name on it Lock you into a retainer

Curious how fast this model is growing? See the white-label WordPress agency statistics →

How agencies make money with us

The model is simple, and the margin is yours.

01

A project comes to you

A web project lands at your agency. You own the relationship and the conversation.

02

You send us the scope

We give you a fixed quote. No guesswork, no hourly surprises.

03

You mark it up & bill

Whatever you charge above our quote is your margin to keep. You bill your client directly.

04

We build it, invisibly

Your client sees your name on everything. They never learn we exist.

05

You keep the client

The invoice and the relationship stay yours. No referral cut, no revenue share, no poaching.

Capacity you can turn on, without the headcount

Take on more work without hiring

A senior WordPress bench is expensive to build and harder to keep busy year-round. We're capacity you turn on when you need it and off when you don't.

We stay invisible

Your brand is on every deliverable. We never contact your client, never sign anything with our name, and never pitch them. The whole point is that they think it was you.

We fix what others couldn't

Plugin conflicts, broken migrations, the bug that's been open for three weeks. We diagnose before we touch anything, and work on staging before it goes live.

Reliable, so you're not babysitting

Realistic timelines, proactive updates, and we hit the dates we give you. You shouldn't have to chase your own subcontractor.

One partner, the full stack

Design, development, WooCommerce, speed, security, migrations, SEO when a project needs it. Not a patchwork of freelancers you have to manage.

No forced retainer

Work with us project by project, or set up ongoing care. Your call, not a contract trap.

What we build and fix

One bench across the whole WordPress lifecycle, from a clean new build to the ticket no one else could close.

Build & design

  • Custom theme and plugin development
  • Full builds and redesigns (Elementor, Divi, Kadence, custom)
  • PSD / Figma / XD to WordPress
  • Website redesign and modernization
  • Custom landing pages

WooCommerce & applications

  • WooCommerce stores and development
  • Custom web applications and tools
  • API integrations and third-party services
  • CRM and marketing-automation integration

Fix & optimize

  • Site audits and troubleshooting
  • Hard bug fixes others couldn't solve
  • Speed and Core Web Vitals
  • Security, malware removal, and stabilization
  • WordPress migrations

Maintain & support

  • Ongoing maintenance and updates
  • White-label hosting and management
  • Multisite and network setup
  • WordPress training and support for your clients

The track record agencies stay for

We've built and maintained WordPress sites for over 15 years, serving 1,500+ clients, with some agencies staying with us for more than a decade.

15+
Years of WordPress
1.5K+
Clients served
10+
Year partnerships
100%
White-labeled

What they tend to say: a problem no one else could solve, fixed. A bug closed in under an hour. Work they'd hand us again without thinking about it.

Want to put us to the test? Get a free, no-obligation quote in 2 hours →

What agency partners and clients say

Real feedback from completed projects.

"Highly recommended!"

Agency partner
Client feedback

"John was incredibly helpful on some critical WordPress issues that our client was running into, issues that were preventing him from running new blog content, to name one. John's efficient delivery of both diagnostics and fixes were appreciated, and his communication was very clear. Highly recommended!"

"John has been great to work with, professional, timely and pays attention to details. We have had a few projects do complete 180's mid project and he has adapted and met the clients expectations every time."
Ongoing client
Client feedback
"I had a contact page issue where one specific piece of information wasn't getting into my inbox. He problem solved it in less than an hour. Very efficient and skilled. Plan on hiring him for another project."
WordPress client
Client feedback
"John did a great job on our WordPress site. He created the layout, identified pictures, and copywrote the site for us. Looks great! Would definitely hire again!"
WordPress client
Client feedback
John Schatz, Founder and Lead Developer of WP SuperHelp Founder
John Schatz
Founder & Lead Developer
15+ years in WordPress Elementor · Divi · ACF WooCommerce · PHP

The developer behind your white-label work

I've spent 15+ years building, fixing, and maintaining custom WordPress sites for healthcare practices, service businesses, and non-profits. Most agencies come to me for one of two things: a new build done right, or the project they can't afford to get wrong: the inherited site, the stuck build, the one that needs a senior developer to diagnose the real problem instead of guessing.

I treat WordPress like an engineering discipline, not a click-together hobby. That means clean code, careful diagnosis before changes, safe deployments, and clear communication throughout. You deal with me directly: we start on a video call, replies usually land within two hours, and you're never a ticket sitting in someone's queue. I document the work so you're never locked into depending on any one developer.

When you hand a project to WP SuperHelp, it lands with me. Your client never knows I exist, and that's exactly the point.

John Schatz
Founder & Lead Developer, WP SuperHelp

Frequently asked questions

What does "white-label" actually mean here?

It means everything we build carries your brand, not ours. We never contact your client, never put our name on the work, and never pitch them. As far as your client knows, your agency did it all.

How does pricing work?

You send us the scope, we send you a fixed quote. You mark it up however you like and bill your client directly. The spread between our quote and your price is your margin. There's no revenue share and no referral cut.

Will you ever contact or poach my client?

No. We work only with you, never your client. We don't take direct client relationships from our agency partners. Your client is yours.

Do I have to sign a retainer?

No. You can work with us project by project, or set up ongoing maintenance if you want it. There's no forced retainer and no lock-in.

Can you fix a site another developer built or broke?

Yes. A lot of our work is exactly that. We diagnose the problem before changing anything and work on a staging copy, so we don't make a bad situation worse.

How fast can you turn a project around?

It depends on scope, but we give realistic timelines up front and keep you updated as we go. The point is that you can promise your client a date and trust that we'll hit it.

Let's talk about your next WordPress project

Tell us what you're trying to deliver and we'll give you a fixed quote you can mark up. No retainer, no pitch to your client, no surprises.

Get a quote in 2 hours

Tell us about your project and we will come back with a fixed quote you can mark up, within 2 hours.


Leave the daily management of your website in the hands of the WordPress specialists at WP SuperHelp.

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